What the Heck is Digital Transformation and
What Does It Mean for Your Business?
“86% of CEOs say digital transformation is their number one priority,” reports a recent Price Waterhouse Cooper study.
But what does that mean exactly?
Like most big concept buzzwords, “Digital Transformation” means something different to almost everyone. You hear it thrown around with terms like Internet of Things (IoT) and Predictive Analytics. But could digital and technological advances really have an impact on YOUR business?
To get a practical, real-world perspective, we asked the technology experts listed at the end of this whitepaper—people in the trenches of modern business—for their definition.
The common theme was clear. Digital Transformation is what happens when businesses rethink processes, services, and products in terms of what is possible using current technology. From clever ways they learn to use the data they collect to figuring how the internet allows them to deliver services across the globe, companies succeeding with digital transformation are using modern business management systems to gain customer insight, automate processes and support new business models.
To help you understand what your own digital transformation can look like, we collected real-world stories from businesses using ERP, CRM, and the cloud to rethink their future. In this white paper, you’ll find deeper explanations of what technological advances can mean for your business.